Good news exercisers, you can now earn the Discovery Vitality points you deserve… again. The company will once again make changes to its points system, following what I believe to be a massive outcry from the public. I wrote a post on Facebook shortly after Ironman because I felt like I got the raw end of the stick when it came to the points. Some got 300 points for doing the race because they owned a Garmin device (I own a Suunto), but others like me got nothing, zilch, zero… 12:39 hours out there, doing one of the most challenging races on the circuit and I got no points. Not ideal, I’ve had my moan and I offered some constructive feedback, proposed some solutions, which I’m glad I did. I may not be invited to attend their events anymore, but that’s okay because things seemed to have changed. See the email details received below:
Helping you reach your personal health goals is hugely important to us and we value that you’ve chosen to partner with Vitality on your wellness journey.
From Saturday, 20 August 2016 we will be adding more ways to earn Vitality fitness points. These enhancements are based on our analysis of the member experience as well as member feedback we have received over the past few months. Our upcoming updates aim to positively challenge and motivate you to further engage in Vitality Active Rewards. We saw that certain changes we made earlier this year frustrated some members, and we are truly sorry for this.
What you can expect from Saturday, 20 August 2016:
- You’ll be able to earn points by taking part in any timed and verified race event locally or internationally in the disciplines of cycling, walking/running, swimming and major multisport events in line with our fitness points table.
- For members who are just starting out, we’re re-introducing the popular 50 points category for tracking 5 000 steps a day.
- There will be a new heart rate points category for workouts between 60 and 69% and between 70 and 79% of age-related maximum heart rate.
- We’ve got a new Endurance and High Performance category to enable points earning for longer duration workouts.
- The weekly maximum goal will be lowered to 900 points (from 1 200) for all Vitality Active Rewards members (excluding those in the new Endurance and High Performance category). The weekly maximum goal will remain 600 points for at-risk members with certain chronic conditions, health concerns during pregnancy, or members aged 65+ with risk factors.
These changes will mean a more personalised fitness experience for you while staying true to the evolving science that guides our programme and highlights our commitment to encouraging safe ways to exercise.
To inspire you towards your own fitness personal bests, we’re proud to announce that Discovery Vitality is the Official Wellness Partner of the SA Olympic Team. Don’t forget to tune in for the 2016 Rio Olympics from Friday, 5 August to support our Vitality ambassador, Chad le Closand the rest of the team as they GO for GOLD.
Enjoy this month’s newsletter!
Dr Shrey Viranna
CEO Discovery Vitality
Well done to the Discovery Vitality team. This is a prime example of listening to your base, your clients and making the necessary changes to align with the public’s demands – all while ensuring your business interests are being met too. Now go get active, get moving, be healthy and earn them points. When you reach your goal or the next level, you can treat yourself to a trip locally or internationally 😉