Nike releases new lightweight, breathable collection

Have you seen Nike’s new Breathe Collection running shoes? If you’re like me, and you’re training a fair amount, you’ll know that having light trainers is always a must. We sweat a lot more now because of the hot temperatures that we have come to enjoy in this part of the world. So it’s also become important to have a shoe that is breathable too. So the new Breathe Collection from Nikie might just be the perfect fit (and possible Xmas gift) for you and yours this summer.

Inspired by the humid and hot temperatures in Brazil, the Nike team put their thinking caps on. They combined the Nike Air Max and Nike Roshe Run sneakers to create the new Nike Air Max Lunar 1, Nike Air Max 1 and the Nike Roshe Run ranges. These new shoes are light and breathable and come in a whole range of different colours for the guys and girls. They go on sale on the 20th of this month, so four days to go folks. Has anyone had the chance to try these yet? If so, let me know what you think. Here’s more info on the three types available in this range:

Nike Air Max Lunar1

Nike Air Max Lunar1 is the definitive union of lightweight cushioning and flexibility. This season, the beveled ribs of Lunarlon foam are highlighted by a colored window that complements the mesh upper.

Nike Air Max 1

Stripped of its traditional leather, suede and synthetic overlays, the Nike Air Max 1 Breathe sheds weight and improves breathability. A dynamic fit tongue ensures the foot stays secure and moves with the body, while an updated Phylon tooling makes the sole ultra-light and super comfortable.

Bold piping offsets the gray mesh to give this season’s Air Max Breathe an updated look.

Nike Roshe Run

The definition of cool style, bright colors dominate this season’s Nike Roshe Run. The men’s colorways boast vividly hued outsoles, bringing a strong contrast to the neutral uppers. The women’s looks take the opposite approach, with white outsoles supporting vibrant uppers and accented with a white Swoosh logo.

At this stage, I’m looking for a shoe that is light, breathable but also caters to my excessive pronating. If the experts out there have suggestions or recommendations, get in touch.

 

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Nike does it again: #RiskEverything ahead of World Cup 2014

All eyes turn to the South American country, Brazil from tomorrow as the 2014 FIFA World Cup kicks off in that nation. I am SUPER bummed I’m not going. Despite all the issues the host nation has faced in the build up to the event, there is no doubt in my mind that it will be incredible and the vibe is going to be insane. Are you going? I hate you if you are :p

Nike Football, in the build up to the event, have released a short movie on how some of the footballs risk everything to make the beautiful game what it is. Such a fantastic concept. Here’s a little more on the film:

‘The Last Game’ is a story about risky football versus safe football.

The scientist and the clones want to prove that riskless football is more effective.

Ronaldo Fenomeno and the original players disagree, and they are willing to risk everything to prove the scientist wrong.
There is only one way to know who is right: the Last Game.

Featuring (animated): Cristiano Ronaldo, Wayne Rooney, Neymar Júnior, Zlatan Ibrahimović, Andrés Iniesta, David Luiz, Franck Ribéry, Tim Howard and Ronaldo Fenomeno.

Register for the new Nike Football App and get the gear to Risk Everything at:

USA: http://www.nike.com/soccerapp
Brasil: http://www.nike.com/futebolapp
Latin America: http://www.nike.com/futbolapp
Rest of World: http://www.nike.com/footballapp

Check it out below:

Nike releases a new lightweight collection: Tech Hyperfuse

If you’re an athlete (professional or normal), you’ll know the importance of wearing something comfortable while you’re exercising or competing. You want something that is durable, something that will keep you dry and something that is light. I use the dryfit tops a lot for those very reasons and I’ve never had an issue. When I was working and snowboarding in Aspen, or when it’s cold out, I use my Helly Hansen thermal underwear a lot because it’s warm, it’s snug and it wicks moisture away from my body. So I highly recommend you spend some time looking for those sorts of products when you’re investing in such. Su14_NSW_Tech_Pack_Windrunner_M_A_03_original

Nike has just released its new range of Windrunner, Vest, and Ponchos in what they’re calling the Tech Hyperfuse collection. The collection uses the Hyperfuse technology that delivers a lightweight, breathable, and durable product. Here’s a little more from the Nike team on the new collection:

The Nike Tech Pack design approach begins by building everything from the inside out. Fused layers of material give dimension to the aesthetic, as well as provide a clean finish. Taped/bonded ripstop delivers both a lighter and more durable garment. The material is also engineered to allow air to move through it, increasing breathability and ventilation for the warmer months. The craft of the garment pushes colorful, transparent design. Its packable nature makes lightweight layering easy and convenient—the perfect solution for facing environmental changes during long days on the go. Nike Tech Pack is a new expression of style through Nike innovation.

The product is set to hit Nike stores around the globe on the 1st of May. This is the sort of product I’d take with me to joBerg2C this weekend. I’m heading off tomorrow… camping and all! It best be warm!

Honouring Nike’s Air Max, 27 years on

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Has anyone got their hands on the limited edition Air Max 1 by Nike? It has been 27 years since the first range was released into the market, officially, but they’d been in the works for almost ten years prior to the release. Here’s a little bit of history on these running shoes for you:

“The journey began ten years earlier with an aerospace engineer by the name of Frank Rudy and his ingenious idea. During a visit to Nike’s World Headquarters, Rudy gave Phil Knight a pair of running shoes fitted with a prototype Air-Sole unit — and the rest was history.

After much trial and error Rudy’s concept was applied to the Air Tailwind in 1978, catapulting the running industry forward.  The real impact would hit almost a decade later when a lightbulb went on for storied footwear designer Tinker Hatfield.

“If we actually cut away some of the midsole and expose the airbag so you could see it, then people will understand it.” – Tinker Hatfield

Hatfield and then designer (now President & CEO) Mark Parker turned the vision into prototypes, samples and finally, the Air Max 1; a sneaker that marked the intersection of innovation and style.

Air Max was redefined and reimaged on an annual basis, creating a sneaker royal family of sorts including the Air Max Light, Air Max BW, Air Max 90, Air Max 93, Air Max 95, Air Max 97, Air Max 360 and most recently, the Air Max Lunar90. A journey nearly three decades long solidified Air Max as a premier footwear innovation and expression of style.”

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If you know me, you’ll know I’m a Nike fan. Not only are their shoes comfortable for running, walking and the like, the technologies are always on point and it’s for that reason as to why they’re industry leaders. Add the fact that their shoes are always full of personality, the designs are slick, colourful and bold and all round awesome.

If you want to find out more on Air Max go to Nike.com/airmax.

Rio Corre and beyond

Jason von berg at Christ the Redeemer

I’ve been a little quiet since my last blog post, but it has been a little crazy since my last update. So as you know we were here to compete in the Rio Corre 10km run on Sunday. This happened to be my first race outside of South Africa and I can tell you it was a fantastic introduction to the world’s sporting events. Nike never holds back and it’s always a festive, fun and vibey experience. We had an early call time, but that allowed us to take them selfies and absorb all of the pre-race excitement ahead of the race. I must tell you standing at the start was somewhat intimidating though. Obviously there are people who take this really seriously, so all them stretching regimes, psyching themselves up was happening around us… The crazy, loud South Africans. Anyways, we also got ourselves in the zone and then we hit the road.

I have never experienced such incredibly hot and humid conditions, but despite all of that I managed to clock my personal best time, sneaking in just under forty five minutes… Granted it was a flat route, but whatever 🙂 I pushed hard and it clearly worked. I wasn’t the only one who did well. Top SA runner, Gladwin Mzazi won the men’s race in a whopping 28:30, while the Phalula sisters came in second and third respectively. Represent Mzansi, represent. It really was a wonderful experience and I cannot wait to do more (I have my mind set on the NYC 21km next year).

After interviews, prize giving and general hanging out, our much needed showers were in order. I’m sure many were pleased to hear we showered, haha. We then headed through to the Ipanema hippie market, which was just a glorified market really, but it was good to see nonetheless. Ipanema has a really great beach actually. I assume that the surfing is better there, judging by the amount of surfers in the water. And despite the shit weather, people still did some beaching. I guess it’s a Sunday afternoon, so when in a Rio really. Later we headed back to the race area, where there was a free concert featuring some of the local stars. Obviously we got into the VIP area, but it’s always nice being around the crowds and experiencing the true concert experience. So that’s what I did. I don’t understand he language, but the universal language of music resonates with us all and that was good enough for me. Sidebar, the World Cup is going to be incredible next year and if I have a chance,I will definitely be aiming to head back here. The new Nike jersey was revealed at the concert and for this soccer-crazed nation, this was clearly a winner. So book your tickets… I can recommend a good tour guide too 🙂

Yesterday was one of my best days… Again, the weather wasn’t working in our favour, but we went up to Christ the Redeemer anyway and what a special part of the trip that was. I’m not a very religious man at all, but the presence and complete sense of calm I felt up there was amazing. It’s divine to say the least and an experience I will hold dear to me for a long time to come. Plus the views from up there were beautiful, with the city peaking through the clouds and all. The rest of the day was spent shopping and eating… We’ve done a lot of that since we’ve been here, gosh!

And now, here I am sitting on the balcony of my hotel room looking out onto the ocean and reflecting on this awesome experience. It really came at the right time for me, personally and professionally and I’m very grateful for it. I said on Facebook that my love affair with South America would be starting here and that it has. I guess it’s because I see a lot of similarities to the way we are back home; passionate,friendly and alive with possibilities. I also enjoy the new culture, the language and it’s simply awesome. No lies, I’m not overly excited to be heading home just yet, but it must be done and this love affair will continue for many years to come – cannot wait. Thank you Seruscka, Peter, Pippa, Simmy, Claudio, Alexander and the rest of the Nike team for making this #RioCorre experience amazeballs. To my fellow travelers, (Zama, Lebo, Lebohang, Thato, KK, Busi, Gladwin, Laura, Tasha, Xoli, Obet) you guys rock the party. I loved traveling with each and everyone of you.. Thanks for the laughs and memories!

Road to Rio Corre – day 2

Today we put on our tourists attire and headed around the city of Rio De Janeiro. We started out with a few pictures of should I say selfie opportunities of Sugarloaf Mountain from Copacabana beach. The weather wasn’t fantastic, but it was still very humid and actually pretty pleasant. Once we’d met Claudio, our tour guide, and we’d picked up the rest of the group! we headed off to Sugar Loaf for a ride up the cable car and a chance to see the city from a higher point.

When you go up Sugar Loaf, you take two cable cars up. They’re short rides, probably around two to three minutes, but you’re elevated to nice enough heights for you to see the city from a different angle. You also get a better idea of the north and south, the mountains that divide it up and the lagoon, sea side. Check out the pics below

After that we made our way to lunch at a place I can only describe as delicious and awesome. It’s called Porcao and it overlooks the sea and if you’re a Johannesburg resident, you can liken it to Carnivore. The meat and poultry selection is yummy and obviously we all overachieved somewhat… Moegies vol oogies toe.

We visited other parts of the city to like Lapa, Santa Teresa and , which is where the video for the song Beautiful by Snoop Dogg/ Lion and Pharell Williams was filmed. Nice vibe around that part of town.

After a bit of downtime, (and a bit of Futurelife snack for me) we headed off to Plataforma for a bit of dinner and a Samba show. Shem, we were all so exhausted still that we passed out on the bus to venue. Awkward much? Haha… Stupid jet lag and time zones 😉 that didn’t stop us from having a jol though. The samba show was great and damn these people are incredible, wow. The dances they do, the costumes are incredibly detailed and they know how to get a crowd moving. Maybe 2014 will be a year for me to get my samba on… It looks like a lot of fun and a great workout too, they’re not in bad shape either.

One more day to Nike’s Rio Corre 10km and a little more sightseeing today – cant wait! Adios.

Road to Rio Corre – departure day

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Just over three weeks ago, I got word on Twitter that I’d won a trip (I know right). I really wasn’t expecting that and I’d didn’t quite realize why people were congratulating me until fellow runner, Tanya showed up at the same event I was at and she confirmed that I’d won the Nike #mediaruns challenge and Rio De Janeiro was the destination I’d be heading to (I still get that wtf moment in my head, ha). The Rio Corre 10km is the main reason we were off to the South American nation, but there would be a whole bunch of other touristy things on the cards too.

So fast track three weeks later and I’d find myself lying in my hotel bed at the Sofitel Luxury Hotels, which is a meters away from the very famous Copacabana beaches typing this post. It’s just before 07:00 and it’s already cooking, albeit overcast. Getting here was long, but pretty painless. My dear friend, Kadie dropped me off at the Gautrain station, caught the train from Rosebank to the airport via Sandton and then it was check in time. Destination – Sau Paulo.

South African Airways was the airline of choice that would take us to the South American nation. It remains an airline that I’m not entirely sold by. I’ve haven’t had the best experience in the past, but the crew were really nice this time around and the flight was pleasant. The only down side is that the plane was “old” according to the head air hostess and it was for that reason why we all had to cast our attention to the shared TV screens above the seats. Old school much? Well the movies and he quality of the broadcast weren’t too,so thank goodness for the iPad 🙂

We arrived in Sau Paulo just after 4pm, local time all feeling a little light and tired but still very excited. Our lay over was three overs, so we got somewhat acquainted with the airport and we also got to know each other a little bit too. We’re going to have fun I tell ya.

After the wait we all boarded our Tam flight to Rio De Janeiro, eeeek! The flight wasn’t full and the cabin was really nice too. I’d recommend this airline for sure. The forty minute or so flight was a little bumpy (okay rather actually) but we were all so tired so it didn’t really phase us, haha. We boarded a short coach ride from the north of the city to the south and it was in that trip that we got to see one off the world’s greatest wonders of the modern world, Christ The Redeemer statue, which overlooks the city. That’s when shit got real for me… Excuse my profanities here, but I’m in fucken Rio De Janeiro!!!

More on our trip to follow in the next couple of days 🙂